QConsul LLC — a certified Oregon Benefit Company. Portland, Oregon, USA.
ROI per Token™ — beneficial value per token of compute
QConsul applies standard ROI thinking to AI: benefits and costs per engagement, reported per 1M or 10M tokens so AI economics scale cleanly.
ROI per Token™ puts value in the numerator and tokens in the denominator. It is QConsul's first-class KPI: every recommendation is scored against beneficial value across people, planet, and profit, so budgetary discipline is built into the engagement from day one rather than bolted on after the bill arrives.
“Organizations are chasing cost per token — which leaves the larger question: what is the value you’re extracting from each token? I guide organizations to answer that with an ROI per Token™ KPI.” — Karen Michael, Founder
Why cost per token is the wrong question
Organizations chasing cost per token optimize the denominator alone. The larger question is what value you are extracting from each token. Cheaper tokens spent on work that returns nothing is not a saving. QConsul guides organizations to define the numerator first — the measurable business outcome — and then minimize the tokens required to reach it.
Example ROI for a mid-market organization
This page carries an illustrative SMB model, not a client worked example.
Related
Token Minimalism Framework — the worked example from QConsul's own agent fleet · Sprint-Governed AI · Services and rate card · Benefit Company impact.
Start the conversation
Start the conversation — book a discovery call with QConsul. Or begin with the on-ramp engagement: Start a Tune-Up Start to baseline your business before building.
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